This article will give brand owners and manufacturers a detailed guide on how to remove unauthorized sellers on Amazon. As a brand owner, it is your duty to protect the reputation of your brand, this is the best way to gain customers’ trusts which translates to continuous patronages.
E-commerce platforms like Amazon has made it possible for brand owners to showcase their products to a large audience and make more sales. However, this has not been as smooth as one would have expected due to the activities of rogues posing as resellers on Amazon.
Unlicensed sellers have caused lot of damages to brands’ reputation on Amazon, this is why brand owners are always on the lookout for anyone selling their product without proper authorization.
Surprisingly, Amazon doesn’t interfere deeply on issues relating brand owners and sellers, this makes it somehow possible to get rid of these rogue elements on the platform.
Thankfully, there are still ways you can stop them from selling your brand products on Amazon. So, are you wondering how to remove unauthorized sellers on Amazon? We have carefully taken time to prepare this article, we hope you’ll find it useful.
We have also written several useful articles for Amazon sellers, buyers, and employees, see them here.
- Who Is Amazon Authorized Reseller?
- Who Is An Unauthorized Seller On Amazon?
- Can You Remove Unauthorized Sellers On Amazon?
- How To Remove Unauthorized Sellers On Amazon
- Common Violations Made By Unauthorized Sellers On Amazon
- How To Stop Someone From Selling Your Product On Amazon
- Someone Selling My Product On Amazon
- Can A Manufacturer Stop You From Selling On Amazon?
Who Is Amazon Authorized Reseller?
An authorized reseller on Amazon is someone who has gotten the required license or authorization to seller a particular brand product in the platform.
Essentially, an authorized reseller is a brand’s selling partner on Amazon, these are resellers that got approvals from brand owners to sell their products and make profit on Amazon.
Since the integrity of brand products must be protected, Amazon mandates sellers not to sell brand products without getting approvals from the owners. Not being said, not all items that are sold on Amazon require approval from owners, many of them can be sold freely.
Getting approval from a brand to sell their product gives you an advantage over other sellers on Amazon, it also presents you as a trusted source for buyers on the platform.
Who Is An Unauthorized Seller On Amazon?
An unauthorized seller on Amazon is someone who illegally sells a brand product on Amazon without getting any approval from the brand owner.
This set of buyers are also called unlicensed, they go about selling products they are not authorized to sell on Amazon. Sadly, these unauthorized resellers have damaged the integrity of several brands thereby causing negative effects on their sales and income.
As a brand owner, you feel obliged to smoke out these sellers before they ruin your brand. Unfortunately, it is not really easy to get them removed, this is because Amazon rarely interfere on cases involving brand owners and resellers.
To stop these sellers from selling your brand product and get them removed from Amazon takes a whole lot, this article will help you out.
Can You Remove Unauthorized Sellers On Amazon?
As difficult as it may sound, you can remove unauthorized sellers on Amazon, a lot is required from you to actualize this. Since Amazon does not fully interfere on brand owners and sellers issues, you have to take vital steps before you can stop unauthorized sellers and get them removed from the platform.
Sadly, several brand owners have lost sleep trying to stop unauthorized sellers from selling their products and possibly ruining their brand’s reputation without any success. Amazon will only interfere when a brand owner has submitted compelling evidence to axe any seller from the platform.
If you are a brand owner and you want to report an unauthorized seller from Amazon, you must make sure that there are compelling reasons and these reasons must connect with violation of Amazon’s policy.
That being said, before even thinking of reporting an unauthorized seller on Amazon, there are vital steps you must take so Amazon can even attain to your report, this article will help you out.
How To Remove Unauthorized Sellers On Amazon
To remove an unauthorized seller on Amazon, you need to detect any Amazon policy violation on their activities and then report them to Amazon, this is after you must have enrolled in the Amazon Brand Registry, this program is aimed at helping brand owners to protect and grow their brands.
Merely reporting a seller for selling your brand product without getting authorization will not get them removed, you’ll need to find any Amazon policy they’ve violated and use that to report them.
Now, the good thing is that almost all unauthorized sellers do violated one or more Amazon policies, this is why it becomes easy to actually report them and get Amazon to remove them.
Having said that, let’s briefly explain some Amazon policy violations that are quite common among unauthorized sellers in the marketplace.
Common Violations Made By Unauthorized Sellers On Amazon
There are common Amazon policy violations that unauthorized sellers do make, if you can spot any of these violations on a seller’s account, you can report them to Amazon and have their accounts removed.
Below are the Amazon policy violations that are common among unauthorized sellers.
- Having multiple seller accounts.
- Inaccurate or misleading information on listings.
- Redirecting buyers to external pages outside Amazon.
- Having fake reviews.
The above listed issues are against Amazon policies, any seller that does any of these things will have their listings removed.
How To Stop Someone From Selling Your Product On Amazon
The best way to stop someone from selling your product on Amazon is to register as a restricted brand on Amazon, you’ll have to start by enrolling in the Amazon Brand Registry. Once you are done, you can contact Amazon seller support and request for your brand’s ASIN to be gated.
If your application is approved, your products will only be sold by sellers that have your express authorization. This is the most efficient way of stopping someone from selling your product on Amazon.
There is no specific application process for becoming an Amazon Restricted and Gated Brand, you need to contact Amazon seller support.
Someone Selling My Product On Amazon
You can stop someone from selling your product on Amazon by first contacting them and telling them to pull down your product from their listing, you can also report them to Amazon through the Amazon Brand Registry page.
That being said, it is very difficult to try stopping anyone from selling your product on Amazon, even when you have enrolled in the Amazon Brand Registry.
Another way to stop them is by monitoring their accounts for any possible policy violation and then report them to Amazon.
Can A Manufacturer Stop You From Selling On Amazon?
Technically, a manufacturer can not stop you from selling on Amazon except you have violated any Amazon’s policy. While it is not recommended to sell brand products without getting authorization from the owners, it is impossible for a brand to stop you from selling on Amazon.
As a seller, you should think about the integrity of your business and only sell products you are licensed to sell on Amazon.
That being said, no manufacturer can stop you from selling on Amazon except there is an Amazon policy you are violating.
We hope this article has given you a detailed guide on how to remove unauthorized sellers on Amazon. Leave your comments in the comment box below.